| |
|
|
| Webmaster Resources: Search Engine Optimization Information | |
|
|
|
How To Boost Your Keyword Density On Your Web Site To Gain Top Positions At The Search Engines
Let's talk about what keyword density is and how to improve your keyword density on your web site. To improve your keyword density ratio there are three parts that we will need address. Part 1: Content When it comes to the Search Engines content is king! Yes king! Search Engines want web sites that are rich in content. Content is words that are embedded in text on your web site. Your keyword density ratio is one of the most important ingredients of getting good Search Engine rankings and influences the Search Engines on how to rank your web site accordingly. For those of you who are not sure what keyword density is and how the Search Engines use it to configure their ranking structure, let me explain. Keyword density is the total number of times your keywords appear within the content of your web page, including text, hyper links, and the ALT tag of your images. I will explain each of them so you will have a clear understanding of the principles. Your keyword density is measured by a simple mathematical formula that is used to configure your keyword density ratio. To configure your keyword density ratio you must take the number of times a keyword appears in the content of your web site, divide it by the total number of words and that's your keyword density ratio. I will give you a quick example of keyword "Marketing": Example: The keyword "Marketing appears 47 times in text on your web page and if you have 315 words on your web page, your keyword density ratio would then be 15%. Obviously the higher your keyword density is, the greater influence you'll have getting the Search Engines to give you a better ranking. Becareful though, you don't want to over repeat the same combination of words and/or sentences just to increase your keyword density. Your website could end up looking like a broken record. Part 2: Hyper Links How many times have you seen links that say "Click Here"? A lot huh! If you are currently using this type of linking or going to be linking, then you want to pay attention, because this is really important to your keyword density ratio. I am going to use my web site for these examples so that you can understand clearly. Example #1 Click Here For The Absolute Truth To Internet Marketing & The Secrets To Online Wealth If you were to use this type of linking in Example #1. The Search Engines would pick all the "Click Here" hyper links and would think that the words "click here" are keywords that describe the content of your web site. So remove all the "Click Here's" and replace them with keywords that describe your web site. That is the only way to increase your keyword density when you are using links. You should end up with something like this in Example #2: Example #2 Inside Internet Marketing The Absolute Truth To Internet Marketing & The Secrets To Online Wealth. Part 3: Images First of all if you have images on your web site, the images don't mean squat to the Search Engines. When the Search Engines robots crawl your web site, those images are nothing more than blank spots. The same blank spots are shown to the surfers that have arrived on your web site with the images turned off. You'll find that many surfers surf the web with images turned off. This is where the alternate tag (ALT Tag) comes into play. The ALT tag is used to describe your image to the surfers that surf the web with images off and most importantly, improves your keyword density. Here is an example of how to install the ALT tag in your images: When describing the image you want to be very descriptive and use keywords. Most people don't install their ALT Tag properly, for instance, on their logo image they'll use "My Logo" in the ALT Tag. Which is the wrong way to effectively use the ALT Tag, there are no keywords in "My Logo". About The Author Rich Hamilton, Jr Author Of: "Inside Internet Marketing" http://www.InsideNetMarketing.com
Add to these social bookmarking sites: 
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Does Google Hire Mad Scientists? Online search giant, Google, often tests the waters for new services by rolling out a "beta" (first) version of an idea to gauge public reaction.By employing this strategy, it's easy to imagine a building full of creative, "mad scientist" types cooking up the latest and greatest online gizmos. A Simple White Hat Technique To Get Indexed By Google Everybody knows that getting indexed in Google is getting more and more difficult each day and every body is looking for that edge over the competition.Most "white hat" SEO's frown upon methods like cloaking, blog and ping and other such "black hat" techniques and never had any special technique that they could use to help get their pages indexed better. Search Engine Rankings for Beginners Search engine optimization is best left in the mystical land of the Intenet Marketing Guru right? Good Search engine rankings are tough to achieve. Understanding search engine marketing takes years of studying and only people with true insider knowledge and secret tools rank well in Google right? WRONG. Finding Targeted Keyword Phrases Your Competitors Miss Finding Targeted Keyword Phrases Your Competitors MissFinding keyword phrases your competition is missing is easier than it seems. Combinations of two and three word phrases are often overlooked by your competitors when vying for the top competitive terms. Search Engine Visibility - The Mantra of Corporate Profitability The corporate fundamentals are par excellence! The product is unsurpassable and the website is a web designer's dream in creativity and design - but there is a vacuum - of potential online customers! - The website lacks the basic ingredient of success - Search Engine Visibility! - which is what search engine optimization is all about.Increasing the search engine visibility is vital to any online business. The Search Engine Showdown If you're anything like me, you have a favourite search engine and you're loyal to it. You never use any others (which made this research difficult for yours truly), insist yours is the be-all and end-all and you even go so far as to deny any shortcomings it may have. Should You Be Linking for Traffic or Rankings? Just for a change, rather than a technical article, I would like to tell you a story. To begin, imagine your website is a little country bar, now let's go back to when the internet began, and reciprocal linking was being done properly. Has Google Lost the Plot? With the help of MSN, recently I've been reminiscing about the Google of old. Remember those days? When you could take a good quality site, add a few keywords, get a few incoming links and bada-bing, bada-boom, it'd be #1 on Google? Remember the old days, pre-Florida, pre-sandbox? The days when we, as search engine optimization specialists, didn't feel like a private schoolgirl smoking in the bathroom? When we didn't feel like the iron fist would come crashing down at any moment? Yes, those were the good old days. New MSN Search Engine: How Good is it? If you have an online business or you just use Internet as one of your marketing tools, you know that how important are the search engines in your quest to get more targeted visitors to your website. The changes in search engine field can have unexpected outcome for your online endeavors. SEO - Are You Making The Search Engines Mad? If you've been involved in SEO (search engine optimization) for a while, you may remember the time when you could create a web page and get it ranked at the top of any search engine with little effort.All you had to do was load up the page with the keywords you wanted to rank high for, make sure your meta tags were stuffed with those same keywords, submit the page and within a few days or weeks you've captured a top 20 or even top 10 result. Ten Steps To A Well Optimized Website - Step 5: Internal Linking Welcome to part five in this search engine positioning series. Last week we discussed the importance of content optimization. How To Design A Search Engine Friendly Website There are many websites that fail to target their required traffic, even if they've had some search engine optimisation work done. One of the main causes for this is simply because the website isn't search engine friendly. SEO Quickstart - 3 Things You can Do to Improve Search Engine Rankings Right Now Increasing your search engine rankings should certainly be one of your main goals if you are looking to increase your targeted traffic. The reason for this is if you improve your search engine rankings, you'll increase the amount of visitors your website receives, and when you increase traffic to your site you are going to increase customers and sales. Agressive Linking Strategies Help To Get Your Site Noticed A good link building strategy has become an essential part of search engine marketing and positioning. It has been the topic of many web conferences around the world for quite some time now. Blogging, Spamming, and Blog Spam Email marketing once proved to be immensely effective, but the greedy and idiotic polluted the well by spamming the planet with everything from weight-loss products to sexual enhancement drugs and beyond. Because of the stench, filters and laws have been created to attempt to fix the problem, but still the Internet is polluted with more and more junk each day. Even More Tips For Getting A Top 10 Search Engine Ranking! I have spent some time discussing the 5 different options you have for getting your web site listed in the search engines. Just to make sure that we're all on the same page, let's quickly review?1. Google PageRank Explained 1. What is PageRank? Here is what Google says:" PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. Searching The Internet Without Search Engines The World Wide Web contains more than ten million websites with thousands more being added daily from all over the world, and search engines are tasked with presenting the most relevant pages based on the search criteria entered. Finding a large and popular site like www. How to Get Listed in Yahoo Within 48 Hours, Without Paying $299 First of all you need to get a blog. If you don't have one yet, you can get one for free by going to www. Straight Talk on Search Engine Optimization To get your website listed well in the major search engines, you have to perform search engine optimization (SEO). .
|
| Home | Site Map |
|
| © 2008 | |
