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Search Engine Optimization Lies & Misconceptions


In a perfect world, everyone would be honest.

In a perfect world, no one would violate search engine policies to try get a better listing.

They'd respect the terms set out by the search engines. It's not a perfect world. And especially not when it comes to the highly competitive search engine optimization industry. Prime example;

1) Here is a quote taken from a "search engine optimization" website;

    "Sophisticated doorway pages (those that contain unique optimized text) are still an excellent way to rank with the search engines."

2) Here is a quote taken from Google's Webmaster Guide;

    "Another illicit practice is to place "doorway" pages loaded with keywords on the client's site... The SEO promises this will make the page more relevant..."

When I was in the sandbox (and I don't mean the Google Sandbox) my mother taught me to be sure my information comes from the horse's mouth. That's still good advice today.

Which are lies and which are misconceptions?

Who knows? Did the SEO (search engine optimizer) actually read Google's Guidelines? Is it old advice that hasn't been updated for years?

The truth is, it doesn't really matter. What matters is that you need to know the guidelines because you will be the one to pay the price for anything done on your behalf. They are publicly posted for that reason. You should read these two;

http://www.google.com/webmasters/ and

http://www.google.com/webmasters/seo.html

I am not an "SEO" - I do not offer SEO services. I'm a website designer that believes designers should understand search engines since they're creating the pages that search engines will be indexing. I know that if a search engine optimizer promises you good ranking and violates search engine policies to get them, it's your site that will be removed from Google. Not theirs. You need to know that, too.

Learn from 10 years of experience. Get free help at WebsiteVoodoo.com

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MORE RESOURCES:

Selling SEO During an Economic Downturn
Search Engine Watch - 14 hours ago
By Chris Boggs, Search Engine Watch, Nov 21, 2008 In a down economy heading into 2009, business development for SEO becomes increasingly important. ...
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The Age

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SEO Watchdog Takes the Guesswork Out of Finding a Good SEO Provider
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Seo Wins Silver at Cycling World Cup
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By Bryan Kay Seo Joon-yong claimed a dramatic silver for South Korea at the cycling World Cup in Melbourne, Australia, Thursday night. Seo finished the 30km ...


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The SEO company rankings published by TopSEOs is the trusted guide used by those seeking the best in the internet marketing and search engine optimization ...


Consistent websites 'good for SEO'
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Companies must ensure that their sites follow a consistent structure in order to make the most of search engine optimisation (SEO), according to one expert. ...
Regaining lost links in search engine optimisation Business Feet
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Direct Traffic Media

Companies may benefit from new SEO service
Direct Traffic Media, UK - 8 hours ago
Those firms looking to step up their internet advertising methods may be set to benefit from a new search engine optimisation (SEO) adviser that has been ...


Bill Casey Opens Full-Service Web Site Design, Development and ...
PR Web (press release), WA - 11 hours ago
New Atlanta web site design and SEO firm gives small and medium sized businesses a simple and effective path to creative, profitable web sites. ...


코리아타임즈

Seo First Korean to Score 10000 KBL Career Points
코리아타임즈, South Korea - Nov 20, 2008
By Yoon Chul Powerful Korean center Seo Jang-hoon of the KCC Egis became the first player to score 10000 points in Korean Basketball League (KBL) history at ...

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