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A high search engine ranking as you can manage for your website is essential to get any free visitors rather than burn your wallet on pay per click such as adwords for example. Would You Let A Dog Or A Butler Market Your Website? The latest news to hit the Internet's 'water cooler' is that Lycos and Ask Jeeves are to begin their own SEO services.. Ten Critical Website and Search Engine Promotion Mistakes When it comes to promoting your website, you might think that anything you can do to get people to your website is worthwhile. However, you should think again because some shady practices will actually hurt you. Google has an Achilles Heal - Will Their Competitors Notice? 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