What Business Owners MUST Know BEFORE They Commit To Having A Web Site
Q1.Why would I need a web site?
- Improve my service by providing the existing clients with useful resources
That will help me to build up the loyalty of the clientele and get returning clients.
Examples: my contact details, this month special, technical info on the products.
- Obtain new clients via Internet That is how I am going to make new sales.
Example: local resident searching for "car dealers Geelong" on Google, will find my web site with latest stock details and pricing.
- My strongest competitors already have web sites! That is how I am going to match and beat them in the competition.
Q2.How am I going to achieve my online business goals?
A2.Initially I will have a nice but not an expensive web site.
It will be positioned on major search engines and drive potential clients to my business. It will be supported by a smart Internet marketing strategy tailored for specifically for my business.
That may include pay-per-click, email marketing or other methods. I will be spending more money on my web site only AFTER it starts generating income.
Q3.What is my web site checklist?
A3.Domain name registration, web hosting, web design, SEO - optimisation for search engines, Internet marketing, web site updates and web site maintenance.
These services are provided by different types of businesses. Some companies can deliver a complete web site service. I am going to ask my providers BEFORE I sign up how they are going to contribute to achieving of my online business goals. I will not sign up if they talk megabytes and technologies. I am interested in visitors and dollars!
Q4.What if I already have a web site?
A4.No matter how good is my web site - it will age.
I need to update it every 6 - 12 months. If your web site does not have a consistent targeted web traffic I may never get a Return On Investment.
If it is a case - my web site may need an immediate makeover.
Q5.What are the typical web site expenses, including hidden?
- Web site design and development: $500+ (one off)
Q6.What type of web site is for me?
A6.Typically there are 3 types of web sites on the Internet.
Depending on my type of business, its size and targeted audience I should choose from:
1.Basic presence on the Internet
Internet version of my business card and online brochure. Benefits:
- extended branding of my business
- all hours availability of information for EXISTING clients
- improved image of my business
- professional email address instead of my local ISP
Examples: legal and accounting firms, printing.
2.Powerful marketing tool
- make existing clients return again and again
- establishing special relationship with clients
- get NEW clients
Example: hardware shop, travel agency.
3.Additional sales channel
Examples: stationary suppliers, books CDs,DVDs
Add to these social bookmarking sites:
Victoria, British Columbia, Web Development and Internet Marketing College ... - PR Web (press release)
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Maintaining Your Business Website
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Setting Up A CGI Script On Your Web Site
Before you set up any scripts you will need some information about your server. You can get this by e-mailing your web hosting provider.
Let Your Customers Redesign Your Website!
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Seven Daft Things Not To Do To Your Website
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What Works and What not Works for Your Internet Business
"Build it and they will come."--Filed of Dreams (1989) If you are working on an Internet business, you may read a lot of information for how quickly you can make money online.
If You Build It, They Will Come?
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You May Be Losing Valuable Traffic - And Not Even Know It!
Here's something you may never have thought of before:If I were to type your domain name?http://www.yourdomain.
D.zigns dzignerwebs The Basics Before starting on how to design a website effectively, how about clearing some basic web design concepts? Designing Effectively Now that you know what web design and related terms mean, lets get down to the real thing: Designing Effectively How to balance artistic design with practicality and functionality.
Should You Design Your Own Website?
If you're anything like most small business owners, you probably think that web site design is expensive - possibly too expensive for you to justify the expense. If that's the case, then it can be tempting to just design your small business web site yourself.
Build It and They Will Come
Build it and they will come is not always true; you have to form a relationship with the company before you will get quality attendees or participants for a free service.The key to a human's heart is through food.
How One Word Or Even One Letter Can Boost Conversion Rates By Over 400%!
Recently I was reviewing the keyword specific conversion rate data of a consulting client of mine. I have been working with this client for a few months now, helping her improve the sales conversion rate of her website and we have had very good results, taking average conversion rates at her site from below 1% to just over 4.
Building a Web Site Requires the Right Software to Eliminate Headaches and Keep Money in Your Pocket
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Why Your Business Needs a Website
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Your Future Profit Is In The Stars
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Do You Really Need A Website To Succeed
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